Hill+Knowlton Strategies appoints Randa Stephan as Global Chief Marketing and Communications Officer | Panda Anku

NEW YORK–(BUSINESS WIRE)–Hill+Knowlton Strategies, one of the world’s leading public relations firms, today announced the appointment of Randa Stephan as the company’s first dedicated Chief Marketing and Communications Officer, effective September 15. Stephan will become an integrated communications strategy for the company’s global brand, the Marketing and the internal and external communication of the H+K network, which includes 73 branches in 41 countries worldwide. She will report to AnnaMaria DeSalva, Global Chairman and CEO, and will join Hill+Knowlton’s Global Leadership Council.

Stephan most recently served as EVP, Global Head of Marketing and Brand at Weber Shandwick, where she re-imagined the agency’s positioning and go-to-market strategy. In 2021, she led the founding of The Weber Shandwick Collective, formalized the firm’s ecosystem of specialist agencies and established its first-ever brand and service architecture. Earlier in her career at Weber, she led the integrated digital group in New York, directly leading engagements for some of the agency’s top clients in the consumer and healthcare sectors.

“I am pleased to welcome Randa to this important role at a time when H+K is a growth leader in a growing industry,” said DeSalva. “95 years ago, the Hill+Knowlton brand founded the industry, and today our work matters more than ever. As we now prepare for our second century, we are poised to renew the H+K corporate brand to create more value for our customers, employees, partners and communities. Randa is a brand transformation leader with deep domain expertise, and her creative energy and passion for results make her a very welcome addition to our leadership team.”

Prior to joining Weber, Stephan was Executive Director at The Wall Street Journal, where she led the launch of WSJ Custom Studios, the publisher’s first-ever integrated content marketing practice, working with leading brands to deliver industry-leading content solutions Variety of platforms including print, digital, social, mobile, video and events. Prior to the WSJ, she held senior marketing and operations positions at Federated Media, where she developed influencer and digital media campaigns. Earlier in her career, she worked in the advertising industry, holding positions at both Ogilvy & Mather and Saatchi & Saatchi.

“Hill+Knowlton is an iconic strategic communications brand that has proven its ability to lead in the industry and for its clients. The agency is constantly redefining the role of communications – not only as a critical business function that drives reputation and growth, but also as a barometer of culture and society that inspires bold creative solutions. There is such a rich history here to build on,” said Stephan. “I’m impressed by the work this team is doing today and I’m inspired by their vision not only for H+K but also for the future of the industry. I can’t think of a more exciting time to join and help lead the agency into its next century.”

Stephan has a BA in Psychology from Georgetown University and a Masters in Design Management from the Pratt Institute. She has been a visiting professor at New York University and the Pratt Institute on topics such as the state of digital media and social media marketing.

Hill+Knowlton was recently recognized by WPP as a “Particularly Strong Performer”. While executing a multi-year program of strategic and creative renewal, H+K has delivered double-digit growth every quarter since the beginning of 2021, beating the consolidated PR segment results of major global holding companies.

Hill+Knowlton Strategies

Hill+Knowlton Strategies, Inc. is an international communications consultancy providing services to local, multinational and global clients. H+K operates 73 offices in 41 countries worldwide and an extensive partner network that delivers award-winning campaigns for clients from all sectors and disciplines and focuses on continuous innovation for the industry. Headquartered in New York, the company is part of WPP, one of the world’s largest communications service groups.

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